Hi there

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My journey in sales has been a real adventure. Over 30 years, I've worked across many B2B sectors, from building accessibility to electro-mechanical industrial machinery. And you know what? It led me to my true passion - sales coaching and training, helping others unlock their potential.

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I never planned on a career in sales. As an engineer, I started out in production and project management. It wasn't until 1995, in an internal role, that I discovered an unexpected love for sales. That led me to take a huge leap in 1997 into my first external sales job. Trust me, the nerves and self-doubt were real. But I had a fantastic line manager who saw something in me and helped me turn those fears into skills and confidence. That was the foundation of my career.

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Since then, I've worn many hats - new business development, technical sales, key account management, and even new product development. But nothing's been more rewarding than seeing the transformation and growth in the salespeople I've coached.

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I've faced most of the challenges you're dealing with, and that's why I'm so driven to help you succeed. When people thrive in their sales roles, their businesses don't just see increased revenue and profitability - they gain energy and momentum.

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If you're looking for a transformational change in your sales, I provide tailored coaching, training, and strategic support. I'd love to help you unlock your full potential – click now to book your free initial chat.

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​Kevin

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Transforming sales to:

General Manufacturing • Plastics • Automotive • Aviation • Water • Wastewater • Power • Renewables • Petrochemical • Environmental • Waste management • Woodworking • Building Product • Metallurgy • Glass • Education • Security • Retail • Architects • Construction • Developers • Public Sector • Healthcare • Hospitality • Glazing • Charity • Creative Arts • Research • M&E Consultants • Consultants • Schools • Colleges • Universities • Health Facilities • Building Owners • Local Authority • Housing Associations • Building Managers • Small and Medium-Sized Enterprises (SMEs) • Multinationals • Start-ups • Agents • Resellers • Dealers • Distributors • Contractors • OEM • Integrators • End-users

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Transformational Sales Achieved

• Drove significant revenue growth: Across various sales roles, I revitalised under-performing areas, increasing sales by over 50%. I consistently delivered sales in excess of target, achieving 140% (£1.15m) and 130% (£975k) in the North/Midlands regions and the UK as a whole.

• Boosted profitability: Developed a 'Rapid Response' process that transformed turnover from c.£100k to >£1.4m, quadrupled conversion rates, and doubled profit.

• Secured major accounts: Developed and managed 20 key accounts, including a £280k order from a major sports retailer. Maintained an average order value of £26k, with a highest single order of £150k.

• Championed customer service: Maintained high customer satisfaction despite a 50% increase in throughput.
   

Transformational Activities​

• Sales Strategy: Specialised in prospecting new business and developing existing accounts, with a focus on re-engaging lapsed customers.

• Process Improvement: Devised and implemented new systems to improve sales processes, from quotations to project management.

• Training & Development: Provided technical sales support, product training, and coaching to colleagues, agents, and distributors globally.

• Marketing & Innovation: Organised and delivered marketing activities including exhibitions and CPD presentations. Spearheaded the development of new products.

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